As an independent enterprise specializing in the manufacturing and comprehensive services of self-priming pump equipment,ShanghaiBoyu Pump Industry Co., Ltd(hereinafter referred to as“Boyu water pump”）Now it has firmly established itself in the domestic market. With excellent brand building and high-value product design, Boyu Water Pump's series of self-priming pumps, stainless steel pumps, stainless steel self-priming pumps, and high suction range self-priming pumps are favored by the industry. Analyze the reasons why they are highly sought after, deeply cultivate the domestic market, understand industry changes, increase research and development investment, and continuously create new products, so that the independent pump brand "Boyu" can have a place in the fiercely competitive market.

Why can Boyu Pump deliver a beautiful performance report? Adhering to the development strategy of independent innovation is the key to its success. The pump equipment market is updating faster and faster today. We dare not slack off, we can only constantly increase ourselves, innovate continuously, and win the market with quality, "said the person in charge of the aforementioned enterprise firmly. For a deep cultivator like Boyu, in order to survive and develop in such a fiercely competitive market environment, they must first have a strong sense of innovation. Without innovation drive, 'vitality does not exist'. The leaders of Boyu related enterprises do not hide their mentality of walking on thin ice.

In addition to a strong sense of innovation, Boyu Pump has a rational understanding of pump equipment manufacturing. In fact, many crossovers currently believe to some extent that "pump manufacturing is not difficult". But Boyu Pump insists that pump manufacturing is a huge and complex system, and the competitive advantage of pump equipment manufacturing enterprises lies in their comprehensive strength, which requires a long and continuous accumulation process. Based on this understanding, Boyu Pump has a more rational grasp of the pump equipment industry, especially the trend of equipment manufacturing technology.

Since its establishment in 2008, Boyu Pump has become one of the technology driven long-distance runners through the design, research and development, and operation of independent brand pump equipment and pump overall solutions. The person in charge of the relevant enterprise recalled that in the early stages of entrepreneurship, including the rise of pump equipment manufacturing, there was an opportunity for pump equipment to directly reach the demand side. The gathering of a large number of engineers provided technical support for shaping the manufacturing capabilities of pump equipment. In this context, at the beginning of its establishment, Boyu Pump mainly focused on the manufacturing of high suction self-priming pumps, flood prevention mobile pump trucks, hydraulic submersible pumps, hydraulic vacuum assisted self-priming pumps, and large flow portable submersible pump series equipment.

The person in charge of the aforementioned enterprise believes that in the increasingly competitive and rational consumer market environment, Baoyu Water Pump has no chance or luck with its flagship equipment. Every product innovation and iteration is a full exploration of consumer demand. Boyu Pump Industry realized early on that the era of a product dominating the world has long passed, and there must be a thinking and awareness of product combination. In the subsequent market challenges, Boyu Pump Industry's multi brand strategy began to become clear, focusing on pump equipment manufacturing and comprehensive service sectors, with research and development as the main core competitiveness, and achieving multi category expansion on the basis of differentiated competition.

Excellent product quality is the foundation for Boyu Water Pump's continuous improvement. In Boyu's view, the low-quality image of domestic pump equipment brands has been deeply rooted in the market for many years, and there is an urgent need to launch well-designed and high-quality pump equipment to change consumers' perception of domestic pump brands. Boyu Pump has comprehensively improved its channel capability, brand, product launch, and post operation and maintenance from multiple perspectives, bringing more products and services that exceed expectations to the market, and showcasing a series of innovative and high-quality pump equipment to consumers.

Based on this judgment, from the beginning of brand establishment, the decision-making level of Boyu Pump has formed a consensus, starting from the supply side and starting from the pump equipment, to promote the high-quality development of the brand. To grasp the pulse of the market, Boyu Pump's first step is to segment pump equipment categories, study the functional requirements, value requirements, and intrinsic quality of different pump equipment. During the design process of the pump equipment, Boyu Pump frequently solicited opinions and suggestions from consumers, peer enterprises, media, and experts, constantly proposing optimization solutions.

Compared with traditional pump equipment manufacturing enterprises, although Boyu Pump's degree is not high, we have less burden, sufficient advantages as a latecomer, an open and inclusive corporate culture, and are more likely to absorb new things, new technologies, and talents. At the same time, Boyu Water Pump not only has a complete qualification platform and mature product platform, gradually forming a good market reputation, but also reserves a certain core technology, which will lay a solid foundation for future development.