The latest United Nations report warns that the era of global "water bankruptcy" has arrived due to excessive consumption and the worsening climate crisis. Faced with the increasingly severe water shortage situation, various industries have upgraded their demands for water treatment. The focus of water treatment has shifted from comprehensive removal of pollutants to ensuring water quality and promoting resource recycling. Adhering to the theme of the times, the 2026 Shanghai International Water Exhibition was recently held grandly, with a 210000 square meter exhibition hall gathering over 3500 enterprises and tens of thousands of professional visitors from home and abroad, showcasing the achievements of scientific and technological innovation in the industrial chain, and exploring new paths for efficient utilization and green development of water resources.
During the exhibition, Nitto Group's film brandsHydranautics™Showcasing multiple high-performance membrane products and integrated membrane solutions, we activate the potential of water circulation with cutting-edge technology, fully implement the concept of "protecting the earth's water", and attract numerous buyers and visitors to stop and inquire. The atmosphere of negotiations in front of the booth is very lively. This year, coinciding with the 30th anniversary of the brand's official entry into the Chinese market, Mr. Tian Suo, the Minister of Film Business, took the time out of his busy schedule to give an interview to Environmental Protection Online. Combining his work experience, he shared his accumulation and thoughts over the years, and looked forward to the company's development blueprint and mission for the next 30 years.

China remains one of the most important markets
I joined Nitto in 2001, mainly engaged in
lithium batteryI have been working in Shanghai for about 10 years on the commercialization of membranes, experiencing the entire process from factory construction to mass production. ”According to Minister Tian, he has been transferred to the Membrane Division for over ten years and has taken over the position of Director of the Division from Mr. Katayama since April of this year. Based on years of deep cultivation in the Chinese market, he pointed out that "with the continuous improvement of environmental awareness, the demand for membrane products in the Chinese water treatment market is expected to continue to grow significantly, so Heiden Energy will also ™ One of the most important regions for future development. ”
This year is also the beginning year of China's 15th Five Year Plan. With the precise upgrading of the "two new" policies, the construction of a beautiful China, and the action plan for urban renewal, a new round of growth momentum in the field of water and environmental protection has been fully released, and energy conservation, carbon reduction, quality improvement, and efficiency enhancement have become the consensus of the entire industry. In this context, membrane water treatment technology, with its advantages of efficient separation, low energy consumption, and high recovery rate, will become a powerful support for industrial wastewater near zero discharge, municipal drinking water upgrading, seawater desalination, and sewage resource utilization, and is expected to open up a broader market space.
As Minister Tanaka emphasized, "The higher the environmental awareness, the greater the demand for high-performance membranes." He believes that Heidelberg is capable of ™ The reason why we can achieve excellent results in the Chinese market is not only due to our own product strength, but also inseparable from customer support and the most genuine feedback. In his view, it is precisely based on this mutually trusting cooperative relationship that Heiden is able to ™ Only by collaborating with users can we improve the application effectiveness of membrane water treatment technology in complex working conditions, and promote continuous breakthroughs in stability, economy, and adaptability.


Not only selling products, but also creating value
Driven by both policy and market,
Water treatment membraneThe logic of industry competition is being rewritten. When the core concern of customers shifts from "how much money it will cost to buy film" to "how much money can be saved by using film", a simple price reduction strategy becomes unsustainable. Hydranautics ™ We have long had insight into this, abandoned internal competition and friction, accurately grasped the inherent contradictions of the film industry, and took the lead in establishing "creating value for customers" as the action principle. Minister Tian said, "We not only supply products, but also provide support for the overall optimization of our customers' water treatment systems
Relying on the strong technological foundation of Nitto Group, Heiden Energy ™ We can customize solutions according to different industries and water quality treatment needs. Considering that China is gradually upgrading to industrial standards with near zero emissions, Heiden Energy ™ The R&D team continues to promote the iteration of the PRO special film series and create multiple benchmark projects for "water efficiency improvement".

Taking the long-term development of the brand as the anchor point, Heideneng ™ A clear and rational strategic layout has been formed. As of now, its footprint has spread all over the world, and its products are widely used in municipal drinking water upgrading, industrial high difficulty wastewater treatment, seawater desalination, industrial ultrapure water preparation and other fields. Faced with the dilemma of homogenization, Heideneng ™ Choosing to shift the competitive dimension from single product supply to systematic solutions, transforming technological advantages into a win-win situation of environmental and economic benefits, and leading the industry towards high-quality and practical results.
Two new products have been launched and put into operation
In this interview, Minister Tian revealed that after repeated practice and verification, the two models of Heideneng ESNA5-LD and PRO-XS5 have been developed
nanofiltration membraneThe new product has successfully achieved mass production and landed in the Chinese market, and is forming a demonstration case through the accumulation of data.

Among them, ESNA5-LD energy-saving nanofiltration membrane adopts high-throughput new membrane and new wide channel barrier technology, which can achieve efficient removal of organic matter and ions, with simple operation and low energy consumption. It is suitable for scenarios such as drinking water purification treatment, and can save customers considerable water production costs; PRO-XS5 high-pressure salt separation nanofiltration membrane has excellent ion selectivity, stronger chemical resistance, and higher hardness removal rate, which can be effectively used in the treatment of difficult industrial wastewater such as textile, electroplating, dyeing, chlor alkali, etc.
Materials, processes, and systems determine the performance boundaries of water treatment membranes and are also the core goals of innovative research and development in the entire industry. Hydranautics ™ We have not stopped here. On the basis of sewage and wastewater treatment, we actively take on the responsibility of energy conservation and carbon reduction. By optimizing the operating efficiency of membrane systems, we continue to explore the potential for emission reduction in various aspects of water treatment. This is not only a powerful protection of the ecological environment, but also injects lasting momentum into sustainable economic development.
Join hands to create a green future
We not only need to provide reliable products and technology, but also need to be closer to the customer's site to comprehensively improve our service capabilities in membrane element selection, process design, and operation optimization. Minister Tian pointed out that in the next 10 to 20 years, Heideneng will continue to work shoulder to shoulder with customers and build a long-term, stable, and mutually growing partnership.
Original intention remains unchanged, steady steps are taken, Heideneng ™ We will continue to adhere to the concept of demand first and technology oriented, output more membrane separation products and membrane system solutions, safeguard global water resources, and strive for a green future of harmonious coexistence between humans and nature.